IвЂ™m not objective enough as I use Michael PollanвЂ™s fun little вЂfood rulesвЂ™ as data nuggets that kids can easily digest, and am a вЂreal dealвЂ™ kind of gal far past the demographic (though as a cook, I could see the purees used in shortcuts for sauces and a secondary market for tooth- troubled eldercare-senior scenarios with nutrition-(ahem, mom, looking at you!) In shortвЂ¦letвЂ™s see what this вЂsqueezablesвЂ™ trend is all about. вЂ¦Especially since she used to BE the kid in the stroller whining for GoGurt which I likened to вЂњtube feedingвЂќ cheeping baby birds.ДЇigured it was time to find some younger parents, eco-moms with preschoolers, dad bloggers and neighbors to weigh in, and use critical thinking skills to straddle the line between slow food fans who blend their own baby food with farmerвЂ™s market freshness and the вЂњmy kids wonвЂ™t eat anything that hasnвЂ™t danced on TVвЂќ convenience-food-by-the-case crowd. вЂ¦tempered by, вЂњwow, spoken like a typical know-it-all NON-parentвЂќвЂ¦

вЂњSheвЂ™s right, whatвЂ™s easier than handing over a banana?вЂќ Imagine my surprise when my own teenager squinched up her face in a judgmental grimace, as we passed by the demo booths. My own bias of вЂpouch food as junk foodвЂ™ had to be put under the marketing microscope for re-processing, since IвЂ™ve always ascribed to easy nutrition nuggets like Michael PollanвЂ™s Food Rules, вЂњItвЂ™s not food if it arrives through the window of your carвЂќ -AND вЂњyou can eat all the junk food you want if you make it yourself.вЂќ So I bit the bullet and even tried one myself at the DOOF (food backwards) event in Oakland where Revolution Foods was giving a demo and immediately thought, вЂњHmn, wow, so itвЂ™s NOT all baby foodвЂ“guess itвЂ™s story time on the blogвЂќвЂ¦ (btw, funky caps=safety/food choking hazards) Squeezable food has come a loooooong way from day-glo neon yogurt and sugary empty calorie crud, with many organic fruit, all-natural purees and high-end offerings exploding in growth and getting big buzz in baby marketing at Fancy Food Shows. Maybe thatвЂ™s why everywhere I turn, from parks to organic food fests, kids are happily suckinвЂ™ on pouches with big button tops and names like вЂMishmash, Mashups, Squish-Ems & GoGo SqueezeвЂ™ as the latest marketing blitz hits the kidsвЂ™ category. June 30,2011 Original Article: Summer fun and the livinвЂ™ is easy? In some harried homes with wee ones, not so much. Hope they find KarenвЂ™s detailed assessment and our вЂdeep diveвЂ™ on the topic here from last summer: JUpdate:Looks like NYTimesAtHome ran a вЂњfood pouchesвЂќ piece that will resurrect this convo. Happy squeezingвЂ¦donвЂ™t forget the TerraCycle recycle program.

Sidenote, interesting that in just a few years this type of packaging went from вЂoddвЂ™ to ubiquitous with multiple brandsвЂ¦Fascinating flashback lens. I first found the mold in our own stash in the garage when my volleyball crew gave me a wince-worthy вЂewwвЂ™ but I couldnвЂ™t find any damage to the packaging and it seemed random, since I tried one myself, so I hadnвЂ™t tossed the rest of the case until I saw this. 16, 2015 Update: Heads up on the voluntary recall of GoGoSqueezpouches with these summer 2016 pull dates,which have had mold discovered in them.

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